Events and Conversions in Google Analytics and Ads: What Do You Need to Know?


Discover how Google’s latest update on Events and Conversions in Google Analytics and Ads reshapes marketing strategies. Learn about enhanced conversions, key events, and their impact on campaign performance.

Elaine Frieman

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Ethical Tests in Marketing: Ensuring Your Campaigns Align with Your Mission


Discover the vital role of branding for nonprofits in today’s cluttered digital landscape. Learn how to build trust, connect with supporters, differentiate from competitors, attract corporate partnerships, and drive donations through effective branding strategies.

Elaine Frieman

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Crafting the Best Nonprofit Web Design: From Vision to Implementation


Maximize your nonprofit’s impact with a strategically designed website. Our guide navigates through essential steps, from establishing brand identity to implementing engaging design, ensuring your site effectively narrates your story and elevates your mission to the forefront of audience engagement.

Elaine Frieman

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The Power of Storytelling in Purpose-Driven Marketing


Explore the symbiotic relationship between purpose-driven marketing and authentic storytelling. This approach, transcending traditional advertising, forms a genuine emotional bridge between consumers and brands, highlighting a commitment to positive change.

Elaine Frieman

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Creating a Website to Remember: A Guide for Nonprofits


Looking to create a website that truly reflects your nonprofit organization’s mission and values? Check out Key Medium’s ultimate guide to nonprofit website design. Learn how to create user-friendly content, structure your site for maximum impact, and optimize for search engines. Get inspired by real-life success stories and discover how to find the perfect design team to meet your unique needs. Whether you’re just starting out or looking to give your current website a major overhaul, our guide will help you create a website that makes a lasting impression. Don’t miss out on this essential resource for building the best nonprofit website!

Ali Jaffar

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Transform Your Nonprofit Website: Best Practices for Impactful and Engaging Design Strategies


Discover the best practices for creating a high-impact nonprofit website that drives engagement, donations, and support to further your mission.

Ali Jaffar

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Use Data, Storytelling, & Social Selling to Advance Your Nonprofit Mission Work


Nonprofit organizations need to prioritize communication of their mission to advance their cause. Using tools such as data literacy, storytelling, LinkedIn best practices, and social selling can help them reach their target audience and spread their message effectively. However, learning these techniques can be a challenge, which is why an experienced digital marketing company like Key Medium can help.

Ali Jaffar

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From Planning to Follow-Up: The Nonprofit’s Guide to Hosting a High-Impact Virtual Event


Far too many purpose-driven and socially minded organizations fall short of their goals, not because the cause is not a good one but because of the low visibility. Creating events that have high engagement is the key to keeping your worthy cause well-funded and making progress.

Ali Jaffar

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Donation Page Best Practices in 2023 and Beyond with Examples


A comprehensive guide on how to best develop your own donation page, focused on maintaining best practices while reaching your whole audience.

Elaine Frieman

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What UX Maturity is & why Customer Experience Transformation matters for purpose-driven organizations


What exactly is UX maturity? How mature are human-centered design practices at an organization and why does it matter? Read on to understand this and how UX maturity ties into the overall Customer Experience Transformation framework, and why it matters for purpose-driven organizations.

Ali Jaffar

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Award-Winning Website Transformation for a Nonprofit Organization in Pennsylvania

Pittsburgh, PA, : Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region


Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region

Nonprofit Website Redesign & Marketing Case Study
Nonprofit website redesign for Pennsylvania-based philanthropic organization supporting community-based nonprofit human services and social services organizations